Last month Nvidia not released the RTX 4080 12GB after much confusion surrounding the naming and pricing of two GPUs that had completely different specs.
Now known leaker @koite7kimi says the 12GB model of the RTX 4080 will return to the market – renamed the RTX 4070 Ti. According to the leak, we may see the graphics card reincarnated in early January.
The original RTX 4080 12GB will become RTX 4070 Ti.November 8, 2022
Of course, every leak should be taken with a pinch of salt, although we have confidence in @kopite7kimi as the renowned leaker has a track record of getting many – though of course not all – predictions correct. They were punctual with the specs for the RTX 3090 and RTX 3080and correctly predicted that the RTX 4090 would require a whopping 450W of power. So we can seriously look into this leak and what it means for us in terms of Nvidia’s release strategy.
It would be a little unusual for Nvidia to drop an RTX 4070 Ti before an actual RTX 4070, but returning the RTX 4080 12GB under this new title makes a lot of sense. Nvidia faced strong criticism for the notable performance difference and the subsequent pricing attached to the two flavors of the RTX 4080.
Analysis: talk about money
Arguably the most important thing – and the thing we care about most personally – is the launch price. How much will the RTX 4070 Ti cost? Will Nvidia lower the price? Because if you ask us, you absolutely should.
When the GPU was still known as the 12GB RTX 4080, it would have launched for $899 (about £790 or AU$1,390), which wouldn’t translate well if it was effectively renamed the RTX 4070 Ti, particularly when the GPU previous -gen RTX 3070 Ti was released for a more reasonable price of $599 (about £520 or AU$930)
Rival GPU maker AMD has already confirmed that it is targeting the RTX 4080 with its latest GPUs, and in light of AMD’s aggressive pricing, the smartest move on Nvidia’s part would be to lower the price of the upcoming RTX 4070 Ti. If for some reason the company decides not to and keeps the price at $899, it will be a punishment of $300 more than the RTX 3070 Ti; a 50% price increase between generations. To justify this ridiculous increase, we’ll need to see a 50% performance increase, which is unlikely.
Fortunately, the company takes time to reflect and will make more consumer-friendly choices.
If you’re looking for a graphics card, Black Friday deals are your friend. There’s no need to shell out thousands of dollars when the RTX 3070 or RTX 3060 are perfectly solid GPUs, and if you’re open to more than just Team Green models, you can take a look at our firsts. Black Friday graphics card deals round up.